With the agency since September 2013. For many years he's been working for agencies in London (DigitasLBi, Rufus Leonard, Fabric) and for global clients such as Marks & Spencer, Virgin Atlantic, Coca Cola, ITV, Tesco, Lloyds TSB, Bank of Scotland, British Gas and Vodafone. Many projects he's been involved in were awarded at the most recognized festivals: Web Award for The Best Retail Website, Creative Showcase, Digital Impact Award and the YouTube International DoGooder Award.

He graduated from London College of Communication (University of the Arts).

In his spare time he runs 100 km ultramarathons and embarks on solo long-distance hikes. He walked through Scotland, Yorkshire Dales, Cambrian Mountains, Brecon Beacons, Lake District and Abisko National Park.